Under pidilite, the brands of roff & dr. fixit needed to establish an expert brand image. The exhibit had to showcase the product range as well as system solutions provided by dr. fixit for the construction industry. The space design was created into interesting zones on different levels to create a terraced green building impression, including water bodies and a walk over tv screen. The use of illuminated pixel style graphics enhanced the overall communication at the exhibit and became a show stealer. A separate amphitheater was created for viewing a 3d film.